Hey there! I am Allyson Griffiths a Graphic Designer and Social Media Content Creator based out of Saint Petersburg, FL. I specialize in brand identity, social media management and presentation design.
Selected Works
Illustrations
Presentations
Motion Graphics
2. Parago
Services
Branding
Logo Design
UI/UX
Logo Design
UI/UX
Parago is an online marketplace built to help people shop for what they want without any distractions. The branding was designed to evoke the same simplicity and functionality with the use of primary colors and a sans-serif font. Parago named after the word paragon, or a person or thing regarded as a perfect example of a particular quality. I wanted this fictional online marketplace to instill those principles in creating an honest, minimal, and functional.
Unlike other online stores, Parago aims to get their customers the products they need without any distractions such as pop-up ads, cookies, and unnecessary promotions. With the addition of a minimal layout, meaningful color scheme, and lack of complicated web features.
Unlike other online stores, Parago aims to get their customers the products they need without any distractions such as pop-up ads, cookies, and unnecessary promotions. With the addition of a minimal layout, meaningful color scheme, and lack of complicated web features.
